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Why Your ICP Isn’t Working - and What to Do About It

Why Your ICP Isn’t Working - and What to Do About It

Why Your ICP Isn’t Working - and What to Do About It

May 16, 20253 min read

You Don’t Need More Features. You Need to Know Your Customer.

You Don’t Need More Features. You Need to Know Your Customer.

You Don’t Need More Features. You Need to Know Your Customer.

May 16, 20253 min read

How Clay Expanded Beyond Early Product-Market Fit: A Jobs-To-Be-Done Lens

How Clay Expanded Beyond Early Product-Market Fit: A Jobs-To-Be-Done Lens

How Clay Expanded Beyond Early Product-Market Fit: A Jobs-To-Be-Done Lens

Mar 3, 20255 min read

SUPERHUMAN: Why Market Fit Matters More Than Product Fit

SUPERHUMAN: Why Market Fit Matters More Than Product Fit

SUPERHUMAN: Why Market Fit Matters More Than Product Fit

Feb 27, 20254 min read

The Founder's Strategic Vision: Expanding TAXI Market Through Customer-Centric Insights

The Founder's Strategic Vision: Expanding TAXI Market Through Customer-Centric Insights

The Founder's Strategic Vision: Expanding TAXI Market Through Customer-Centric Insights

Feb 27, 20253 min read

Building Before Validating: The $100K Mistake That Doomed Dinnr

Building Before Validating: The $100K Mistake That Doomed Dinnr

Building Before Validating: The $100K Mistake That Doomed Dinnr

Feb 27, 20253 min read

How to Disrupt the £10 Billion Coffee Shop Market: A Founder’s Playbook

How to Disrupt the £10 Billion Coffee Shop Market: A Founder’s Playbook

How to Disrupt the £10 Billion Coffee Shop Market: A Founder’s Playbook

Feb 27, 20254 min read

The Top 5 Reasons Startups Get Stuck in Growth Limbo

The Top 5 Reasons Startups Get Stuck in Growth Limbo

The Top 5 Reasons Startups Get Stuck in Growth Limbo

Feb 19, 20253 min read

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